Driving change, differently.

Very recently I have been venturing into corporate social responsibility work in agricultural products. While this is somewhat outside my core expertise I am thoroughly enjoying the experience and it gives me a lot of thought about aid systems (and development without aid). I have now spent some time training young extension workers in a Southern African country on two occasions and just have to write about how optimistic this makes me for the future of this region. I have encountered extremely smart individuals that think so easily outside the box that it is mind-boggling. They have no hesitation to say what they think, and come up with all sorts of good ideas and insights and perspective that are just so important to drive change in their country. They are genuinely committed to improving lives, and while they work for a commercial company which some of the more purist of my peers would put up their nose at, they will be as much drivers of change as those working in development ‘proper’. And you know what, working in the private sector, they actually represent the power to just drive such change. Their impact will be across the country on hundreds of farms, they will over the years change attitudes and practices, bit by bit and in line with corporate policy, but change they will them. So as far as I am concerned there is nothing wrong with that – this is as much development as is aid programmes – with the advantage that it is dynamic, responsive, and focused while never losing sight of the economic side of things – which the more purist development work sometimes does not so well. Because let’s face it – if a farmer can’t make good money from a harvest (s)he is unlikely to pay decent wages, unlikely to care about educating the worker’s children, and unlikely to invest in a healthy environment for workers and their families.

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